Mr. Ho Shu Chuen

CEO

CEO MESSAGE

Thank you for your trust and support!

Over the past 40 years, as a Business Segment under ASM Pacific Technology, we focused on the lead frame market and expanded continuously to become the top-tier supplier today.

I am proud to introduce our newly established company, Advanced Assembly Materials International Ltd. (AAMI). The headquarters is located in Hong Kong and we operate as an independent company. We will continue to offer comprehensive lead frame products and material solutions to the semiconductor packaging industry. With the injection of new elements and support from the strategic joint-venture partner, we are stronger than ever. AAMI is ready to distinguish itself as the leader of the global lead frame market by presenting our customers with products of the best quality.

The semiconductor industry is entering an exciting era driven by diversified growth drivers such as IoT, 5G communications, automotive, artificial intelligence, AR/VR, data analytics and smart cities. Based on the evolving market demands, AAMI will continue to build on our expertise with extensive innovation to capture these opportunities.

Customer is always our top priority. Enabling customers’ success is our philosophy. We treasure all our stakeholders’ trust and support rendered to us in the past. Turning into a new page, we hope all of you stay with us continuously and witness our success together. Thank you!

OUR VISION

Connecting people and things through novel technologies
to empower our sustainable digital world.

OUR MISSION

To be Global number 1 Lead Frame supplier in terms of both financial and ESG performance.
To strive towards excellence and lead ongoing innovation in technologies, processes and products
To build a culture of value co-creation amongst and between our people, our partners and our ecosystems
To create a platform for proactive and talented people to work together, grow together and deliver exceptional results

OUR VALUES

Make it Right
We uphold the highest standards of INTEGRITY in everything we say and do. We are also committed to doing the right thing for the SUSTAINABILITY of our People, our Planet and our Financials.
Make it Happen
We are PROACTIVE and ADAPTIVE in our approach, acting on what is needed for optimal RESULTS.
Make it Better
We are INNOVATIVE with technologies and processes to maintain ongoing EXCELLENCE in products and services that set the pioneering standards.
Make it Together
We value TEAMWORK and mutual RESPECT as a means to create a platform where our people and our partners can grow, perform and unlock their full potential.